And here we have our album promotion poster.This is not only a promotional product, its a piece of art.
We have taken an image of horseman from the video and used a fisheye lense to make it look different and more creative. The fisheye lense has focused all emphasis on the centre of the image and made the image eye catching; it almost gives the image a 3D element that sticks out to the viewer. The background is that of a music festival (Reading in this case), this has obvious connetations of alcohol, sex and youth; these are all aspects that we are trying represnt through our marketing campaign.
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